Blauberg Sales Case Sharing | Breaking Through with Sincerity, Building Roads with Expertise

The path of sales is never a smooth, straight highway. Some clients approach with caution, some collaborations encounter obstacles, and some opportunities require patient waiting. Yet, recent cases shared by our sales team demonstrate that by carrying the sincerity to "anticipate customer needs" and the expertise to "address customer challenges," we can navigate diverse situations and forge our own path.

I. From "Cautious Exploration" to "Walking Side by Side": Anticipating Needs Paves the Way for Collaboration

This visit marked a breakthrough in navigating "information barriers". —— When approaching a client specializing in specialized air conditioning systems, the client initially demonstrated extreme caution regarding product application details, even declining the initial meeting. The team didn't let superficial hesitation deter them.Through thorough preparation—anticipating the client's potential need for specialized material volute shells—they arrived with a problem-solving mindset rather than product promotion.

During discussions, the team not only explained the rationale of "custom development for specialized industries to mitigate risks," but also proactively identified three critical risks in the proposed volute shell material after learning about its intended application for aircraft air conditioning systems: heat dissipation defects causing system shutdowns, increased internal surface texture resistance, and thin-walled structure susceptibility to deformation. This candid approach of "putting potential issues on the table" made the client genuinely feel "truly prioritizing their needs." Ultimately, both parties reached a consensus: starting with basic product compatibility testing, the client could adapt to localization requirements later, thus opening the door to collaboration.

The core of this interaction lay in using foresight and proactive responsibility to transform the client's concerns into a shared direction for problem-solving, turning cautious exploration into trust for walking side by side.

II. Making Steady Progress Amid "Multiple Obstacles": Breaking the Ice with Action, Demonstrating Expertise in Detail

This was groundwork for collaboration painstakingly advanced amidst "difficulties." When visiting a client in the charging equipment sector, the team faced not only the practical challenge of tight testing schedules but also the technical hurdle of needing precise adjustments for product compatibility. Their response, however, consistently reflected a professional attitude of "no avoidance, strong execution."

To drive the collaboration, the team proactively engaged with the purchasing and compliance departments, demonstrating capability through detailed company documentation and product plans. The testing department too busy? They immediately offered, "We'll assist with hands-on testing." From disassembling and installing fans to connecting circuits, they meticulously worked in the lab for nearly two hours, ensuring even the wiring connections were flawless. When testing revealed the issue of overly minor current fluctuations at 30% speed, making fault detection difficult, the team didn't push the client for concessions. Instead, they dug deeper into the requirements: understanding the client's product was finalized and certified, they prioritized internal adjustments for compatibility, ultimately defining an optimized solution referencing similar products.

Throughout this process, from taking initiative in testing to precisely tackling technical issues, the team used "treating difficulty as a springboard" action. This allowed the potential for collaboration to grow within the details and made their expertise increasingly evident in the problem-solving journey.

III. Securing Opportunity Amid "Unexpected Changes": Maintaining Connection, Spotting Trends to Create Opportunity

This was persistence that captured new possibilities during a period of "waiting." When visiting a client in the new energy charging sector, the scheduled contact person became unavailable due to an impromptu meeting. But the team didn't stop there. They promptly shared product materials and maintained communication, ultimately securing another opportunity to connect.

During the follow-up discussion, the team keenly identified the client's strategic pivot: establishing an international division, focusing on European standard products, and prioritizing noise levels and certifications. Building on this, they not only shared market strategies and design approaches from industry leaders but also proposed a phased collaboration plan for the client's planned European standard product development: "First test for compatibility, then discuss commercial terms and certification." Shifting from passive waiting to active guidance, and from general discussion to precise alignment, the team leveraged their attention to the client's development trajectory to transform an unexpected change into an opportunity for deeper collaboration.

This persistence confirmed the principle that "customer needs are not static; maintaining connection is key to seizing opportunities amid change," making "not giving up easily" the key to unlocking new possibilities.

Sincerity, Expertise: Blauberg's Unwavering Commitment

Three cases, three different scenarios, yet sharing the same core: using sincerity to understand customer needs, using expertise to solve customer problems, and using persistence to await collaboration opportunities. Whether facing cautious exploration, tangible obstacles, or unexpected changes, the Blauberg sales team consistently starts from the principle of "customer first," embodying the original intent of "anticipating customer needs and thinking as the customer thinks" in every interaction. It is precisely this attitude of "treating customers as partners and problems as projects" that continually brings Blauberg and its customers closer together.